Resale Value Guide

Which Luxury Brands
Hold Their Value?

Ranked by average resale price as a percentage of retail. Higher score = better value retention. Updated weekly.

Handbags

Hermès

2 models tracked

126%

value retained

Louis Vuitton

2 models tracked

91%

value retained

Prada

1 models tracked

70%

value retained

Gucci

1 models tracked

59%

value retained

Chanel

2 models tracked

43%

value retained

Dior

1 models tracked

29%

value retained

Rolex

2 models tracked

234%

value retained

Cartier

1 models tracked

178%

value retained

Audemars Piguet

1 models tracked

143%

value retained

Value retention calculated as: average resale price (Very Good condition) ÷ retail price × 100. Updated weekly from real market listings.